.
VinAvisens Blå Bog
...Klik på knappen for at vende tilbage til Den Blå Bogs oversigtsside.
.
 | | |
Mens andre unge læste tegneserier, fordybede han sig i digre værker om vinens forunderlige univers. Efter endt studentereksamen rejste han til Spanien, hvor han, gennem et projekt formidlet af det spanske landbrugsministerium stiftede bekendtskab med de spanske vine og den spanske vinkultur. Under økonomistudierne på Odense Universitet fik vininteressen en helt anden drejning. Kenn Schou Benkjær valgte nemlig at specialisere sig i de markedsførings- og afsætningsmæssige aspekter af det danske vinmarked. Det blev til adskillige vinprojekter, blandt andet en 200-siders kandidatafhandling om danskernes holdning til produktet vin samt en række foredrag om "Den danske vinkultur". Et fremtid i vinbranchen var oplagt. I første omgang blev det til et job som Key Account Manager inden for vin hos SuperGros i Brøndby. Her fik Kenn Schou Benkjær ansvaret for relationerne til SuperGros' nøglekunder med kæderne SuperBest og Spar i spidsen. Efter et halvt år på posten blev han udnævnt til international indkøber i samme virksomhed med ansvar for den udenlandske indkøbsafdeling, og i 2007 blev han udnævnt til indkøbschef med det overordnede ansvar for drikkevare-divisionen i SuperGros, som ud over vin og spiritus også tæller øl og vand. Det daglige arbejde består i drive samt udvikle drikkevarekategorierne hos Danmarks største dagligvaregrossist, herunder at smage og udvælge vine til mere end 2000 supermarkeder, minimarkeder, kiosker og tankstationer i Danmark, repræsenterende 28% af convenience- og dagligmarkedet i Danmark. Kenn Schou Benkjær blev i 2005 optaget som æresmedlem i den prestigefyldte vinorden Jurade de Saint-Émilion, og i 2006 blev han optaget i La Confrérie des Maistres-Vignerons de Vacqueyras. Privat bor han sammen med Trine og deres to sønner, Rasmus på seks år og Kristian på fire år. Adresse: SuperGros A/S, Gammelager 11-13, 2605 Brøndby, tlf.: 72 33 14 28, e-mail: kenn_schou_benkjaer@supergros.dk. Kenn Schou Benkjær (b. 1973) began his special interest in wine, when he was a teenager. While other teenagers were more interested in reading comics, Kenn began to read comprehensive wine literature. After graduating from High School, Kenn travelled to Spain, where he participated in a project arranged by the Spanish Ministry of Agriculture. The purpose was to learn more about Spanish wines and the Spanish wine culture. While studying economics at the University of Odense, the interest in wine changed radically. Kenn Schou Benkjær began to specialize in marketing aspects and consumption patterns of the Danish wine business. This resulted in several wine projects, amongst others a 200 page thesis dealing with Danish consumers attitudes towards wine. In conjunction with this, he gave several lectures about this subject. A future in the wine business was obvious. After finishing his B.A. and Master degree at the University he entered his first job as Key Account Manager in the wine division at SuperGros in Brøndby - Denmark's largest wholesaler for the retail and convenience sector. He was given the responsibility for the two largest accounts, the SuperBest and the Spar chain. After five months Kenn was promoted International Purchaser in the wine division. In 2007, Kenn was promoted to a job as Purchase Manager in SuperGros with the overall responsability of the total beverage categori in SuperGros, which includes wine, spirits, beer and mineral water/soda. He is responsible for selecting directly products to more than 2000 supermarkets, minimarkets, kiosks og gas stations, representing 28% of the convenience and retail business in Denmark. Kenn Schou is member of the prestigeois Jurade de Saint-Émilion and La Confrérie des Maistres-Vignerons de Vacqueyras. Kenn Schou Benkjær lives together with his wife Trine and their two sons, Rasmus and Kristian. Address: SuperGros a/s, Gammelager 11-13, 2605 Brøndby, tlf.: 72 33 14 28, e-mail: kenn_schou_benkjaer@supergros.dk. | |